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Marketing
UTM URL Builder
Build clean, trackable campaign URLs in seconds.
Generated URL
https://example.com/landing?utm_source=newsletter&utm_medium=email&utm_campaign=spring-launch
About this tool
Add utm_source, utm_medium, utm_campaign, utm_term, and utm_content to any URL. Everything runs client-side — nothing is logged or stored. Copy the tracked URL with one click.
What it does
- •All five UTM parameters
- •Live URL preview
- •One-click copy
- •Client-side only — no data logged
Use cases
- ★Tagging paid ads for GA4
- ★Tracking newsletter clicks
- ★Attributing partner and affiliate links
FAQ
What UTMs are required?
Google Analytics treats utm_source, utm_medium, and utm_campaign as the core three. utm_term and utm_content are optional.
Do UTM values need to be lowercase?
Yes — GA is case-sensitive so 'Google' and 'google' show as two sources. Standardize on lowercase and hyphens.