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Pricing
Freemium vs Paid Revenue Calculator
Model whether freemium or paid-only produces more net revenue.
Traffic
$/mo
Freemium
%
%
$/mo
Paid-only
%
Result
Freemium: paid users
160
Freemium net revenue
$2,640
Paid-only revenue
$21,750
Winner
Paid-only
About this tool
Compare a freemium funnel (free signups → paid conversion, minus support cost) vs a paid-only funnel (direct signups) to see which produces more net revenue at the same traffic level.
What it does
- •Freemium net revenue (minus support)
- •Paid-only revenue
- •Same-traffic comparison
- •Auto winner
Use cases
- ★Pricing model decisions
- ★Board debates on freemium
- ★PLG vs sales-led planning
FAQ
What's a typical free-to-paid rate?
2–5% is common for consumer SaaS; 4–8% for B2B PLG.
Should freemium support cost be per user?
Yes — this tool multiplies per-free-user support cost by total free signups. Set it to $0 for self-serve products.