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Marketing
Email List Growth Calculator
Project subscriber growth month-by-month with churn.
List
%
mo
Result
Size in 12 mo
8,229
Net added
3,229
Growth
64.6%
Month-by-month
| Month | Subscribers |
|---|---|
| 1 | 5,300 |
| 2 | 5,594 |
| 3 | 5,882 |
| 4 | 6,164 |
| 5 | 6,441 |
| 6 | 6,712 |
| 7 | 6,978 |
| 8 | 7,239 |
| 9 | 7,494 |
| 10 | 7,744 |
| 11 | 7,989 |
| 12 | 8,229 |
About this tool
Enter your current list size, new signups per month and unsubscribe rate to project subscriber count month-by-month over any horizon — with total net added and % growth.
What it does
- •Month-by-month table
- •Churn adjustment
- •% growth
- •Any horizon (months)
Use cases
- ★Newsletter goal setting
- ★Lead magnet planning
- ★Marketing OKRs
FAQ
What's a healthy churn rate?
0.5–2% monthly is normal for a well-maintained list; >3% suggests list-hygiene issues.
Does it handle re-engagement campaigns?
Not directly. Model them as a one-off boost by increasing new subs for a single month.